Privacy policy
Avartix ("we", "us") is a business based in Khammam, Telangana, India. We are an AI growth team for local businesses. We help businesses talk to their customers and be found by new ones. We provide a messaging assistant that answers customers, takes bookings and sends reminders, and a service that writes social media posts which the business approves before they are published. This page explains what personal data we handle, why, and what your choices are. It is written to follow the Digital Personal Data Protection Act, 2023 of India.
Who is responsible for the data
The business you contact decides why your data is used. Avartix handles it on the business's behalf to run the messaging and booking service. For questions about how a business uses your data, please ask the business. For questions about how Avartix handles it, write to us at the address below.
What we collect
- Your phone number on the messaging app you use to contact the business, so we can reply to you and send reminders.
- Your booking, if you make one: the date, time, the service or person you booked with, and whether it was confirmed or changed.
- Your language choice (English, Telugu or Hindi).
- An optional feedback score after a visit or purchase, if you tap one.
We do not ask for your address, Aadhaar, health details, payment details or photographs. Please do not send them in the chat.
Franchise applicants
If you apply to be an avartix franchisee, we collect your name, age, town, district, state, WhatsApp number, email address and pincode. We use them to review your application, set up your training account and contact you. Only avartix can see them. If you are selected, we also ask for your full address as it is written on your Aadhaar, before you sign the agreement. We use it only for the agreement. It is visible only to you and the avartix founder. We never ask for or store your Aadhaar number. We only note that your age and address were checked, and on which date.
Social media posts and ads
If a business uses Avartix Post, we write post text and images for the business and send each draft to the business owner for approval. A post or ad is published to the business's Instagram or Facebook page only after the business owner approves it. To do this we hold an access permission for the business's own page, given by the business through Meta. We do not collect data about the page's followers or commenters.
If a business uses Avartix to run ads, we prepare each ad for the business and run it only after the business owner approves it and puts money in the ad wallet. Ads are shown through Meta to people chosen by broad settings such as area, age range and interests. We do not receive the names or contact details of the people who see an ad. We receive summary results such as how many people saw it, so we can show the business how it did. If a person taps an ad and messages the business on WhatsApp, that conversation is handled as described on this page.
What we do with messages
When you type a question, the text is processed by an AI service so that we can answer general questions such as opening hours. We do not keep the text of your chat in our database. The assistant does not give medical, legal or financial advice. If you have an emergency, call the emergency services or go to the nearest hospital.
Why we use your data
- To book, change and remind you about bookings you ask for.
- To reply to your messages in your chosen language.
- To help the business see how many enquiries and bookings it has had, in summary form.
We start a conversation only because you contacted the business. Reminders are sent only for bookings you made. We do not sell your data, and we do not use your phone number or your messages to target you with ads.
Who we share it with
We use these providers to run the service: Meta Platforms (WhatsApp, Instagram and Facebook), a cloud database provider, a workflow service, and an AI service provider. They process data only to provide their service to us. We may disclose data if the law requires it.
Where it is kept and for how long
Booking records are kept in a database hosted in India (Mumbai). We keep them while the business uses Avartix and for the period the business needs them for its own records, and then delete or anonymise them. You can ask us to delete your data sooner.
Your rights
You can ask to see the data we hold about you, to correct it, to delete it, or to withdraw your consent to messages. To stop reminders, reply STOP or ask the business. You can also nominate someone to act for you, and you can complain to us first and then to the Data Protection Board of India.
Children
If the person booking is under 18, the booking should be made by a parent or guardian, and we will treat the person messaging us as that parent or guardian. We do not track children, and ads we run are set to reach adults only.
Security
Data is sent over encrypted connections and kept in access-controlled systems. No system is completely secure, and we will tell the business and the people affected if there is a breach, as the law requires.
Contact and grievances
Write to [email protected] with the subject "Privacy". We aim to reply within 7 days.
Changes
If we change this policy, we will update the date at the top of this page.